About the client
Estedent is a dental clinic in the «medium +» price category. It has the most modern equipment and some of the most experienced professionals in the town.

Task
«efore starting work, the client had a finished interior design project for the dental clinic in beige tones. Our task was to create a logo that would reflect the aesthetics, the way of working and the quality of the service provided, while at the same time harmonising with the interior.

Solution
The logo is based on a combination of the letter E, dental projections and the image of a star stream. In this way, the logo tells us about the company's activities. It also evokes associations with aesthetics, delicate and precise work, and professionalism.

This idea is supported by the typography and the colours used: a muted beige-gold that refers to the interior design, and a dark grey that conveys the quality and status of the service provided.